Logo for Audio Design Museum - Gertrude Street

For a long time, the top end of Melbourne’s Collins Street, with its international luxury brand stores, has been known as the ‘Paris End’ of the city. By that standard, Gertrude Street is definitely the ‘Melbourne End’. Since one of the city’s most forward-thinking art incubators settled in this former working class area 25 years ago, the street’s Victorian shopfronts have become the homes and public faces of the more mature local fashion labels and designers from other fields. Meet a cross-section of Melbourne design talent and learn what drives them on this guided walking tour.

For a long time, the top end of Melbourne’s Collins Street, with its international luxury brand stores, has been known as the ‘Paris End’ of the city. By that standard, Gertrude Street is definitely the ‘Melbourne End’. Since one of the city’s most forward-thinking art incubators settled in this former working class area 25 years ago, the street’s ... Show more

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